沈陽(yáng)酒店VI設(shè)計(jì)商標(biāo)是用來(lái)有點(diǎn)沈陽(yáng)吉祥物替公司The giraffe character seen in the logo was designed to be somewhat of a mascot for the company.長(zhǎng)頸鹿人物出現(xiàn)在這個(gè)商標(biāo)是用來(lái)有點(diǎn)沈陽(yáng)吉祥物替公司做的事。This figure believes in living life to the fullest and having fun, a message that people of all ages can appreciate. 這個(gè)數(shù)字相信實(shí)實(shí)在在的活著,玩的開(kāi)心,一個(gè)消息,各個(gè)年齡層的人都能欣賞。Straplines such as ‘a fresh look at the world’ and ‘think giraffe… be happy’ are manifestations of this central character. 例如:“Straplines重新看一看世界”和“認(rèn)為快樂(lè)的長(zhǎng)頸鹿…這個(gè)中心角色的表現(xiàn)。The values communicated by these phrases infuse the entire Giraffe experience.告知這些短語(yǔ)值注入整個(gè)長(zhǎng)頸鹿的經(jīng)驗(yàn)。

The restaurants themselves are simple and modern, with multi-ethnic decorations that create an eclectic feel.餐館本身是簡(jiǎn)潔而現(xiàn)代多民族飾品,創(chuàng)造一種折衷的感覺(jué)。Murals of people of different races and nationalities, all happy and cheerful, take centre stage on the walls. 人民的壁畫(huà)不同種族和國(guó)籍,所有的快樂(lè)和愉悅,采取了中心舞臺(tái)掛在墻上。The menus are similarly diverse, offering food from almost every corner of the globe. 菜單也有相似的多樣化,提供食物幾乎從地球的每個(gè)角落。World music is played to complete the theme. 比賽結(jié)束世界音樂(lè)是這個(gè)主題。However, the family friendly brand infiltrates the locations, with a child friendly atmosphere and a children’s menu offering tot-friendly choices. 然而,家庭友好的品牌浸潤(rùn)位置、僅有的一個(gè)孩子友好的氛圍和一個(gè)兒童菜單提供tot-friendly選擇。The little extras that make a child look forward to eating at Giraffe, such as complimentary balloons, will ensure that families return often.沈陽(yáng)酒店VI設(shè)計(jì)小功能使一個(gè)孩子盼望吃長(zhǎng)頸鹿,如免費(fèi)氣球,將確保家庭還經(jīng)常。

It should be noted that every aspect of the Giraffe brand, from the logo design to the strapline to the brand position, was developed with the help of logo design and branding experts. 應(yīng)該指出的是,每一個(gè)方面的長(zhǎng)頸鹿品牌,從標(biāo)志設(shè)計(jì)的這個(gè)專(zhuān)欄還對(duì)品牌地位,從根本上保證了標(biāo)志設(shè)計(jì)的幫助和品牌專(zhuān)家。Would this restaurant be as successful without the direction of professional consultants? 這個(gè)餐廳一樣成功的專(zhuān)業(yè)人士沒(méi)有方向嗎?Luckily for the company, they will never have to find out.幸運(yùn)的是對(duì)公司而言,他們將永遠(yuǎn)不會(huì)有發(fā)現(xiàn)。