晉中酒店VI設(shè)計(jì)如何處理競爭利益和創(chuàng)建一個(gè)晉中酒店品牌The這logo design標(biāo)志設(shè)計(jì)for this cereal will be consistent with the rest of the Coco Pops line. 這麥片粥會符合其馀的可可持久性有機(jī)污染物的線。The words ‘Coco Pops’ are written in rounded, friendly lettering that is a deep chocolate brown. 這個(gè)詞的可可持久性有機(jī)污染物的都寫在刻字,圓形,友好是一個(gè)深巧克力棕色。The words ‘Choc ‘N’ Roll’ are written below in jagged letters that give a slightly edgier feeling. 這個(gè)詞的巧克力' N '輥的鋸齒狀的字母寫在下面給稍微邊緣化的感覺。This lettering is in the signature Kellogg’s red, tying into the parent這是在簽名字體凱洛格是紅色的,試著到父brand品牌seamlessly. 無縫地結(jié)合起來。The familiar Coco Pops monkey smiles enthusiastically beside a picture of one of the wheel-shaped pieces of cereal.熟悉的可可持久性有機(jī)污染物在一幅畫猴微笑熱情的一個(gè)wheel-shaped碎片的麥片。
Cereal manufacturers have an interesting branding challenge, as do many businesses catering to children. 麥片制造商有一個(gè)有趣的品牌的晉中酒店VI設(shè)計(jì)挑戰(zhàn),就像很多企業(yè)餐飲給孩子們。While they must appear appealing to children—that is, sweet, dangerous, exciting, or edgy—they must also appeal to the parents who control the pocketbooks of the UK. 當(dāng)他們必須出現(xiàn),吸引children-that甜,危險(xiǎn),令人興奮,或edgy-they也必須呼吁父母控制的錢包來說,英國。In this case, Coco Pops Choc ‘N’ Roll must walk a fine line between tasty and healthy, exciting and safe, high energy and high fibre. 在這種情況下,巧克力' N '可可持久性有機(jī)污染物的卷一定要走一線之差美味及健康的,令人激動和安全、充沛的精力和高纖維。The answer in this case is to have what most would consider a typical children’s advertising campaign with a few key words thrown in to appease mothers. 答案在這種情況下是有什么最會考慮一個(gè)典型的兒童宣傳活動與一些關(guān)鍵詞丟去安撫的母親。Whether this is enough remains to be seen, but it has been a successful combination for Kellogg’s and other brands in the past.這是否足夠還有待觀察,但是這是一次成功的組合為殺蟲劑和其他品牌在過去。
If you are selling a product to children, it is important to deftly walk that fine line between parental appeal and childish fun. 如果你出售產(chǎn)品對兒童來說,最重要的是巧妙地走那之間找到一條父母情趣和幼稚的樂趣。These competing interests must be addressed in logo design, in branding, and in every single product that you carry. 這些競爭的利益必須解決在標(biāo)志設(shè)計(jì),在品牌,并在每一個(gè)產(chǎn)品,你搬不動。If you think your business could benefit from expert guidance in handling this dichotomy, contact a logo design and branding consultant today. 如果你認(rèn)為你的生意能受益于專家指導(dǎo)在處理這種二分法、接觸標(biāo)志設(shè)計(jì)和品牌顧問今天。An experienced professional knows how to manage competing interests and create a brand that will be enticing for everyone in your target audience.一位有經(jīng)驗(yàn)的專業(yè)知道晉中酒店VI設(shè)計(jì)如何處理競爭利益和創(chuàng)建一個(gè)晉中酒店品牌,將為之吸引每個(gè)在你的目標(biāo)受眾。
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